Why we exist
The first wave of AI was chatbots and hype. This is the second wave.
Second Wave AI is an Australian AI-implementation consultancy for small and medium businesses. We turn manual, time-sensitive processes — answering calls, sending quotes, chasing paperwork, following up with customers, reporting on how the business is actually doing — into automated systems built on the tools a business already trusts.
What we believe
Package it, don’t hourly-rate it
Every engagement is scoped as a fixed-price, fixed-timeline package with a measurable outcome, not open-ended consulting. If we can’t describe it in one sentence — this does X, costs Y, ships in Z weeks — we haven’t scoped it properly yet.
Extends what you already use
We connect to your existing CRM, calendar and accounting tool instead of asking you to switch systems, unless what you have genuinely can’t do the job.
Sized for SMEs, not enterprise
Packages, timelines and language are built for an owner-operator or small team, not a procurement department.
Who we work with
Four kinds of Australian small business, one shared problem: not enough hours in the day
Trades & construction
Electricians, plumbers, builders, HVAC, landscapers — where missed calls and slow quoting cost real jobs.
Professional services
Accounting, bookkeeping, legal and finance broking firms buried in document-heavy client intake, especially at tax time.
Hospitality & retail
Cafes, restaurants, salons and small retailers who want fuller bookings and more reviews, without more admin.
Healthcare & clinics
Physio, dental and allied health practices where admin load competes directly with client-facing time.
Trust & data handling
We flag privacy and compliance before we build, not after
Whenever a proposed solution moves customer or client data through a third-party AI tool, we tell you where that data is hosted and processed, and whether it meets your obligations under the Australian Privacy Act — especially relevant for admin, document AI and assistant work involving client-identifying information.
For regulated industries
For healthcare, finance and legal clients, we don’t assume standard SaaS terms are sufficient — we ask about your specific compliance requirements (health records handling, record-keeping obligations) before finalising any scope.
Tell us what’s actually eating your week.
A 30-minute call, no obligation, no pitch deck.